Logo PagBank 2

App for Digital Banking

with scalable architecture

Role

 

Design Lead responsible for designing the future mobile experience of one of Brazil’s largest digital banks during its evolution into a full-service financial platform.

Challenge

Create a scalable architecture capable of integrating multiple financial services into a seamless and future-ready customer experience.

Approach

Led workshops, co-creation sessions, user flow definition, wireframing, and strategic design decisions alongside Product, Engineering, and Business teams.

Capabilities

Product Design
UX/UI Design
Product Strategy
Mobile Design
User Flows
Wireframing
Accessibility
User Research
Design Leadership
Cross-functional Collaboration

Overview

Process

App for digital banking 1

40h

of co-creation

7

participants

6

UX/UI studies

Interviews

Internal and External

Conceptualization

Aplicativo para banco digital 4

Wireframes

Aplicativo para banco digital 5

Dynamics & Co-creation

with a multidisciplinary team

Layouts

Highlighted

Results

Scalable experience supporting multiple financial products.

• Adaptive interface for different customer profiles.

• Accessibility and personalization built into the experience.

• Future-ready architecture.

• Strategic alignment across product teams.

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